Manutencoop

The Manutencoop Group is the main player in Italy in Integrated Facility Management, namely the management and provision, to public and private customers, of integrated services aimed at real estate, the territory and to support healthcare services. Corporate Social Responsibility has always been fundamental in Manutencoop's business culture.

Brief

Manutencoop, always attentive to its environmental impact, decided to make an analysis of the Carbon footprint of its own service.

Concept

Treedom calculated Manutencoop's Carbon footprint for various Facility Management services and developed a calculator to estimate CO2 emissions according to the characteristics of the buildings and the activities carried out for each individual customer. Manutencoop then proceeded to plant the trees necessary to offset the estimated CO2 and to gift them to its customers. In three years, Treedom has carried out the Carbon footprint estimate for the Manutencoop group, obtained through the ad hoc calculators. The Carbon footprint analyses have also been certified by independent third-parties.

Created by Treedom

Competition

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Web development

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Communication

Development of the concept, the creative assets and the communication strategy for the initiative.

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Media plan

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Eco gadget

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Emissions estimate

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Carbon footprint

Carbon footprint estimate for the cleaning services of schools, offices and hospitals.

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Copy/Storytelling

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Photo/Video

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Gabriele Cesari
CSR Manager Manutencoop

Thanks to Treedom, Manutencoop's environmental commitment has become a success story for the customer and for the world. A useful tool for the communication of Manutencoop's green efforts for private and Consip customers.

Discover our services and make inquiries without obligation.

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